It began when a 13-year-old Danielle Bregoli and her mother Barbara Ann Peskowitz were interviewed on The Dr. Phil Show for the segment "I Want To Give Up My Car-Stealing, Knife-Wielding, Twerking 13-Year-Old Daughter Who Tried To Frame Me For A Crime" to discuss Danielle's behavior.
When Danielle became irritated at the audience laughing at her, she said "And all these hoes laughing like something funny". When Dr. Phil asked her if the audience were "a bunch of hoes", she said yes. She then challenged the audience to a fight with the phrase “Catch me outside, how about that?” in a thick accent that sounded like "Cash me ousside howbow dah".
Her pronunciation of which became a viral internet meme "Cash Me Ousside Howbow Dah", and Danielle quickly became the "Cash Me Ousside Girl".
The clip has been widely mocked in a series of image macros captioned with various frustrating experiences, and jokes started ever since, spreading from Instagram in late 2016 and early 2017. The spike in popularity escalated when a Facebook meme page Digital Memes began posting the jokes using the image macro as well as other screenshots from the Dr. Phil clip.
As of March 2017, Danielle became regarded as one of "modern day celebrity" who got famous for being disrespectful, especially to her mother. She picked up fights in a bar club and at the Los Angeles International, Danielle and her mother got themselves into a fight with a female passenger for taking too long to store their carry-on bags overhead.
With her instant fame, and temper, Bregoli quickly gained millions of followers on Instagram. She was also seen endorsing Fit Tea. Her soaring appeal also made her an example of an underage girl who is treated like a pornstar on the internet.
Her appearance as a source of meme at a young age has attracted people commenting nasty on her, and also those that justify their enjoyments seeing the 13-year-old Danielle displaying herself in sexual manners, like for example when lying on a bed, wearing just a bra and sweatpants, slapping her behind and suggestively panting: "Ass so fat, how bow dah?. She also twerked and placed a bottle between her breasts.
At some points, people stood up for Danielle, while others wanted to see something negative to happen to her.
